Map of alcohol consumption in the world.

Map of alcohol consumption in the world.

https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhDzitAmW5naiEAXJhdEA8v-JneaZvgy2XHXKBqx7-1BqQDBvwwVpSt8Qb1W9b-J8egDQ2VPCjhulq5Cny15drnBMT3GHgb_dVozkmWQY-psT0K5hyphenhyphenTua0QFE3lIR9PSLqldvyG/s1600-h/Alcohol.JPG

I guess it is quite safe to say.

• The colder the climate, the higher the consumption
• Consumption has a link with religion but this might be coincidental with the climate issue also.???
• China being the most populous country in the world with a relatively high per capita consumption should be a bigger market than india. Same might be the case with brazil